PRESS ROOM

EthniFacts challenges outdated assumptions and provides structure and metrics to provide innovative direction to connect with all consumers.  These media releases reflect some of our important milestones:

Latino Trump Supporters 2020: Who are they? 

Nielsen's 10th African American Consumer Report Explores The Power Of The Black Community From Moment To Movement

Consumers Want Want Companies to Unite People PICAT Oct 2020

Young Latinos A Generation of Change Sept 2020

MRI-Simmons, EthniFacts Culture Suite Press Release

MRI-Simmons, EthniFacts Launch Culture Product Suite to Target Consumers through a Cross-Cultural Lens

MRI-Simmons, EthniFacts Personality Profiles Empower Targeting Based on Consumers’ Innate Desires, Aversions

The Marketing Journal: The Opening of the American Mind          

Telemundo FAM Study presented at Ad Week

Racing Toward Diversity

Latino PLUS+ Identity LatinWorks and EthniFacts

Wine Bloggers Announce the 2nd Annual EthniFacts Diversity Scholarship

NBC News Coverage of Tipping Point

PR Newswire: Nielsen and EthniFacts Introduce ICA Segmentation to Understand Total U.S. Cultural Landscape

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